Add intelligence and energy, apply it to a shared purpose greater than the bottom line, and you get Rise.

Rise is an annual summit that invites international corporate leaders to talk about how businesses can positively impact social issues.

Together with Rise’s passionate team, we creatively directed a two-minute video that showed how individual and collective actions can reinforce each other. During our collaboration, we also helped them create a new logo — a powerful identity made out of just three characters.